Wellfit Gymnastics WallArt

Another exciting project from the Wellfit team involved creating a branding concept for all Wellfit branches, specifically for a gymnastics section designed exclusively for kids. We received a brief from the Wellfit team, instructing us not to use the existing graphic elements from Wellfit’s wall art but to come up with something new that reflects the spirit of kids. I proposed an idea featuring bold, half-circle strokes with additional colors, depicting gymnastics movements. Using these elements, I created a pattern that seamlessly connects across the wall. The final result turned out great, and the Wellfit team was thrilled with both the concept and execution.